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Looking for a way to get your message across in a way that will really make your prospects and customers sit up and take notice? That will put you head-and-shoulders above the competition? You just found it! Engaging and highly effective, video and multimedia presentations bring your story to life and help you stand out from the crowd in a big way that drives real results.
The fact is most people would much rather watch and listen than read. That’s how we’ve been conditioned by modern media. And studies show that people retain only 10% of the information they read and 20% of the information they hear. But they remember 50% of the information they see and hear. (See the sidebar for even more proof of the power of multimedia to engage prospects and convert them to customers.)
We can create a high-impact presentation for any of your products and services, your key sales messages or even a complete overview of your organization and everything you offer. Just let us know what your objectives are and what you want to accomplish. And after your presentation is completed, we’ll integrate it with the rest of your marketing campaign to boost new business opportunities and sales.
Bring Your Message to Life!
One of the great advantages of a video presentation is its versatility as a marketing and sales tool. Here are just some of the ways you can put your videos to work to build your brand and create new business opportunities.
Drive More Website Traffic
Did you know that, according to Forrester Research, video is 50 times more likely to get organic page ranks in Google than plain text results? If you want to drive more quality traffic to your website, video needs to be part of your marketing game plan.
Engage Website Visitors
It’s just not enough to bring more traffic to your site. You need to engage them and start a dialog. Rich-media presentations help make a website “stickier,” keeping visitors on your site longer and more involved in your message than static pages alone.
Elevate Education Marketing
Your success depends on how well you educate prospects about the value of your products, services and expertise. Prospects are looking for information they can trust, and nothing helps you provide it better or more effectively than multimedia and video.
Broadcast Your Message
Broadcast your presentations on YouTube, Facebook, Yelp, Google+, LinkedIn and other social media sites. Your message can then be seen and spread by the millions who visit these sites every day, many of whom are searching for your products and services.
Increase Customer Loyalty
Are you keeping your customers up to date on all of your products and services? Are you constantly strengthening your relationship with them? Video presentations are a great way to bring them up-to-speed, keep them loyal and increase revenue.
Product & Service Training
You can create more customer satisfaction and save time and money by providing product and service training videos right on your website. Training videos will also drive additional traffic and more sales opportunities.
Make Every Email Count
Email your prospect list and invite them to view your video. Then track who opened your email and viewed the video for follow up. Include a link to a featured video in the signature block of every email you and your employees send out to bring even more prospects to your website.
Enhance Print with Video
Video links in your print collaterals will draw visitors to your site and allow you to track when this material is received and reviewed. This will help your salespeople perfectly manage and time their follow up efforts. We can even embed videos directly into your PDF collaterals.
Digital Business Cards
Put your videos on DVD and send with information you mail to prospects. Attach a DVD to door hangers and flyers to really kickstart your canvassing efforts and boost sales leads.